Flourishing Business

Welcome to Flourishing Business

Our vision is that a successful business creates tri-profit:  financial rewards, social benefits and regenerates the environment.  It does this by sustaining “the possibility for human and other life to flourish on this planet forever” – an idea first put forward by MIT Scholar John Ehrenfeld. As our contribution to this audacious goal we want our Flourishing Business Canvas to be used widely for both non-commercial and commercial organizations.  Therefore, ultimately it will be released under a creative commons license without usage restriction.  The canvas is a key component of our forthcoming Flourishing Business Innovation Toolkit, which will be simultaneously released with the canvas in book and other forms. But in the mean-time we would love you to:

  • Experience the Flourishing Business Canvas –  come to one of our workshops
  • Use the Flourishing Business Canvas in your organization –  join our “First Explorers”
  • Contribute to its further development – financially or in-kind – join our “Marquee Supporters”
  • Undertake research using it – join our community of researchers

To explore how these possibilities can help you reach your goals please contact us at inquiry@FlourishingBusiness.org

About the Flourishing Business Canvas

Click on the play button for this ~3 min audio / visual introduction to flourishing (aka Strongly Sustainable) business and the Flourishing Business Innovation Toolkit that includes our collaborative visual design tool – the Flourishing Business Canvas:  

License Toolkit for Free by Becoming a First Explorer

  • The Flourishing Business Innovation Toolkit, including the current version of the Flourishing Business Canvas is still in development. 
  •  It is NOT licensed for commercial or non-commercial use.
  • This is to ensure we can help you in your use of it, and help us to learn from your experience.
  • We ask that before use you connect with us inquiry@FlourishingBusiness.org
  • When you contact us, in addition to providing you with a free “First Explorers” license for use, we can also offer a cloud based version of the canvas, additional help documentation, and some limited support.
  • All this in return for your commitment to openly share with us your experiences using the tool – so we can make improvements before its ultimate wide-spread and free-to-use release.


Professional Services

We offer for-impact investors and businesses integrated flourishing enterprise coaching, assessment, diagnosis, design, value discovery & learning services that are enabled by the Flourishing Business Canvas with related tools and methods. Learn more at www.BetterMy.biz and contact us info@BetterMy.biz to explore how we can help you create your flourishing enterprise.  

Keep in Touch

Flourishing Business is © Edward James Consulting Ltd, 2015 · All Rights Reserved
The Flourishing Business Toolkit Project is hosted by the Strongly Sustainable Business Model Group of the OCAD University Strategic Innovation Lab (a part of the Digital Media Research and Innovation Institute)

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